KAMILE's blogs

  1) Write a 100 word statement of intent explaining what you are going to make for your preliminary exercise. Statement of intent:  100 words explaining what you plan to make. Example statement of intent [147 words]:    I plan to make a 30-40 second video showing a girl trying to cheer up another girl in a gloomy environment due to how lonely society is now due to social media and the ongoing war today. the beginning of the video will have a girl randomly appear behind the sad girl to represent how a miracle can happen at any moment. the sad girl will have messy hair, sitting down and staring into the distance in an industrial place or a place with trash everywhere. I plan to use mise-en-scene to show how the sad girl feels lost and depressed visually rather than have her look like every other person.    In the middle of the video will have the camera shifting towards nature, symbolising how the escape from industrialisation is in reach and not far away, b...

 1) Research: Music videos Watch the following music videos and analyse an aspect of media language for each one: Music video 1: Marshmello x YUNGBLUD x blackbear - Tongue Tied How is narrative used in this music video to engage the audience? Using Propp's theory, we are immedietly introduced to the villains which are the police. This gives the feeling of helplessness as the hero was not introduced yet. The storyline of the video itself also helps engage with the audience as it seems to revolve around police violence. Some audiences  can relate to it. Music video 2: Years & Years - I Wish I Knew How is camerawork and mise-en-scene used in this video? Use CLAMPS to remember the different aspects of mise-en-scene. At the beggining, we see a close-up shot that remains still of a man. His shirt has holes in it, his hair is messy and his expression seems upset. In the background there are birthday decorations but no one else is there. This suggests that no one came to his birth...

  1) Type up any feedback from your teacher in full (you do not need to write the mark/grade if you do not wish to). Kamile, a very clear and detailed response for Q1.3 you clearly understand the different audience theories in relation to the clip. Can you rewrite a response for Q1.2 with a focus on narrative theories. Eg. Todorov, Propp and Barthes. 2) Look at the mark scheme document linked above. Question 1.1 asks about mise-en-scene. What do we use to remember mise-en-scene? Give one example answer from the clip too - you'll find example answers in the mark scheme. CLAMPS  Costume, Lighting, Actor placement/movement, make-up, props, setting. Examples: • Will’s costume – makes him look like he is from our world • The two children they are chasing – costume and make-up to make them look abandoned/homeless. • Setting – empty city. • Actor movement – the chase scene. • Props – the drinks and bread. 3) Question 1.2 asks about narrative features in the extract. Look at the mark ...

  Audience Look at  the KISS media pack carefully . This will give you a brilliant background to the brand and how they target their audience (important note: it features the old Breakfast presenting team).  Answer the following questions: 1) Read page 2. What is KISS FM's mission? By reaching them wherever, whenever, however they want which informs both our editorial policy and our commercial strategy. 2) Look at page 3. What is the target audience for KISS FM? As well as writing the key statistics from the media pack, try and suggest what  psychographic groups  would fit the KISS audience too. The KISS audience is a 15-34, 60/40 Female to Male 1.3m downloads of the KISS Kube App, Audience is predominantly urban, but  increasingly national with 65% now living  outside London. S ocial platforms reaching a  potential 321m people, seamlessly  integrate Facebook, Twitter, Instagram and Snapchat 3) Now look at page 5 - The KISS network. How does ...

 KISS FM Breakfast show CSP: blog tasks Radio 1 Launch CSP: blog tasks

  Historical, social and cultural contexts 1) What radio stations were offered by the BBC before 1967? BBC Radio light, BBC radio home, BBC third. 2) How was BBC radio reorganised in September 1967? What were the new stations that launched? Radio1 was music based. Radio 2 was comedy and entertainment based. radio3 was based on talking about art and music and radio 4 is educational. 3) What was pirate radio and why was it popular? It was a radio station on a boat in international waters, it was made for the younger audiences as they didn't need to follow laws and could play music for as long as they want to. They played a lot of pop music which was gaining popularity. 4) Why did pirate radio stop broadcasting in 1967? 1967 Marine Broadcasting Offences Act officially outlawed pirate radio stations. The Government had closed the legal loophole that allowed these stations to broadcast and these had a British audience of 10 to 15 million. This meant the audience  had  to go to...